DESIGN DIRECTION + MOOD BOARD
PACKAGING DESIGN
The challenge from the client was to both showcase the natural feeling of sorghum to visually explain what it is, as well as being a fun popcorn alternative.
_ This Ancient Grain Popped Sorghum is like Popcorn but Better! Better Than Popcorn™ is a healthy snacking brand made from sorghum, an ancient grain & superfood.